Virtual Cinema, the online film distribution model in which content is offered in collaboration with local cinemas, creates many opportunities for both European cinemas and distributors. That is what a recent study, initiated by virtual cinema pioneer Picl and...
How do we win back the audience in the cinemas? This question was the focus of the Europa Cinemas conference in Paris. Picl was there and presented the opportunities offered by Virtual Cinema and online marketing in this area. Read more here.
