How to love your digital screening room more and more There was no doubt about it. During the corona pandemic, we cried out confidently that “hybrid was here to stay”. It is safe to say that working remotely has indeed proven to stick around. But at film festivals and...
New audience, younger audience, broader audience: we all want that. But what is really essential to know about your audience, so that you can program better, market more effectively and deliver more value to your audience? This is a major challenge for the film...
Picl initiated the research project “Everybody in the (Art)House!” that explores a new hybrid audience for arthouse films. The aim is to gain insights into effectively reaching audiences both physically and online. The results of the study were presented...
Medialoc and MOOOV have teamed up with Belgian libraries and Cultuurconnect to introduce an innovative initiative aimed at enhancing cultural offerings in Belgium. The library of Turnhout, Belgium, has recently integrated a screening room for Video-On-Demand (VOD)...
Filmtheater Fraterhuis in Zwolle is celebrating the summer season with outdoor film screenings at the atmospheric Celeplein. During two weekends in the month of August, audiences can enjoy special films under the starry sky as darkness falls. Medialoc’s offline...
Virtual Cinema, the online film distribution model in which content is offered in collaboration with local cinemas, creates many opportunities for both European cinemas and distributors. That is what a recent study, initiated by virtual cinema pioneer Picl and...